Thread #28863165
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>>28863165
You can’t merge your way to success. Cobbling together more shitty brands doesn’t solve the root issues which is that nobody wants to drop top dollar on their vehicles outside of the occasional Ram buyer.
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>>28863165
Euro arrogance to start with. Ir was also obvious from the beginning that the Chrysler Group would be wagging the dog before long and Euro leadership didn't want that to happen so they sabotaged Chrysler. Then they figured out the rest of their shitty conglomerate couldn't survive without the Chrysler Group doing well and changed course. Will it work? Probably, but only because of Ram and Jeep. Dodge took a gut shot and is out of it for now.
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>>28863165
>Stellantis, What went wrong?
Enshitification.
https://www.youtube.com/watch?v=T4Upf_B9RLQ
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>>28863165
>What
Mismanagement, to sum it up in one word. Mergers are really, really fucking difficult to pull off well. I'm not exaggerating when I say it's probably one of the hardest things in business to do properly. Statistically most mergers and acquisitions end up destroying value, not creating it. It could have worked if it there were competent, decisive leadership at the top, but there wasn't, and this is the result.
Fun fact on M&A's: as said, statistically most of the time they don't work out, but the reason they keep happening is because managers continually overestimate their own abilities or underestimate the difficulty of doing so. Basically, bosses like to go, "Okay, nine times out of ten something like this goes sideways, but I think I can pull it off!"
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>cobble together failing brands
>make no improvements
>somehow expect success
Their only chance was to liquidate everything and use the assets to create something totally new, but instead they had the genius idea of using financial engineering to keep the corpses of all these shitty companies running a little bit longer while charging more money for products that are complete garbage.
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>>28863165
The French. FCA did alright, though would have had to push itself to implement hybrid tech. But all the brands were passion brands, and when they brought the French "we don't give a shit about fun" brands on, then put a French sympathizer (Tavares, read his interviews about his book) in charge with orders to increase profit quick, things fell apart. He tried cutting his way to short term profitability which can prevent imminent bankruptcy (like Nissan, and Tavares' mentor Ghosn) but can't bring long term profitability (like Nissan, and Tavares' mentor Ghosn). Too much EU fellating, not enough attention paid to the most desired consumer market in the automotive industry
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Nothing went "wrong".
Its operating as intended.
Investors made money. Thats all it was suppose to do.
Its like if you won the lottery and chose payments over 20 years then sold those payments to an investor for 50 cents on the dollar.
Stellantis could just close doors tomorrow and they wouldnt give a shit because they already made a profit. Theyll just move on and destroy more companies.
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