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>advertise on lore, unique aesthetic, even already using a series that got very original with storytelling in vidya
>make bold artistic choices (good or not, who cares) on videogames
>MAKE IT A MULTIPLAYER PVP EXTRACTION SHOOTER ONLY
>streamers and PVPfags couldnt care less about lore, skip intro, skip any dialogue, dont even read any item not combat focused
>the people who do like it stop playing as they get filtered by the TTK and boredom. Either just read the lore or abandon ship lamenting theres no PVE/campaign
>make the marathon ship unable to get unless you grind out sweaty lobbies

What the hell was Bungie thinking here?